Archive for July, 2009

Yellow Page Ad Design Marketing Strategy #12 is to Use Handwritten Notes to Draw Attention

Friday, July 31st, 2009

My Mentor, Dan Kennedy, has taught the value of the handwritten notes marketing strategy in print ads, Yellow Page ad design, and sales letters for decades. Direct response marketing and advertising agencies are just beginning to catch on to this marketing strategy as you can see in some corporate advertising like from UPS. (United Postal Service)

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