Using the key benefits of your client and patient testimonials as a small headline above it really drives home the benefits of what you have to offer. I think some examples would help here more than a description, so I will use some of my testimonials as those examples.
If you are limited on space in your print or Yellow Page ad design, just display the testimonials that are short and to the point. These are some good examples. Notice that I feature the testimonials of industry leaders for the highest credibility possible with the prospect.
“When it comes to profitable Yellow Page advertising, I give Larry Conn my highest recommendation.”
- Dr. Tom Orent, 1000 Gems Insiders Circle
“Larry is an absolute master at Yellow Page and print advertising!”
- Ed O’Keefe, President, Dentist Profits
“Larry is a very bright marketer. He’s become an expert on how to maximize the results of Yellow Pages space.”
- Joe Polish, President of Piranha Marketing
But if you have the space to be using larger testimonials, this is where the testimonial headlining is really powerful. I’ll give some examples with longer testimonials below.
Increased Competition in My Field Doesn’t Worry Me a Bit!
“Larry, I’m glad I had a chance to meet you in Cleveland at the Glazer/Kennedy Information Marketing Summit. I read the manual and listened to the CD’s I really enjoyed the materials and the simplicity of the system you created. Thinking I don’t need your system almost cost me tens of thousands in profits, per year! Thanks for being patient with me. Now the increased competition in my field doesn’t worry me a bit. Thanks!”
- Tom Nardone, Pre-Foreclosure Marketing Expert
Received 144 Callers Wanting to Sell their Home to Him in Just the First 8 Months!
“EXCELLENT advice! You have far exceeded my expectations and this has been one of the most powerful, informative and potentially profitable relationships I have been privileged to participate in since I started my real estate business several years ago.”
Update: From my new Yellow Page ad I received144 callers wanting to sell their homes between September 1, 2006 and April 30, 2007. I am very impressed with your speedy ad review, great suggestions and ongoing support. You are one of the few marketing experts that actually continue to deliver on your promises long after the sale. Thanks for helping me increase our call volume over last year and for the great articles in the Instant Yellow Page Profits newsletter!”
- Brian Urbanski, Abbrey Homes
So headlining your testimonials is an insider marketing strategy that my marketing agency and small business marketers can use to make their marketing and advertising ROI the highest possible.
Interacting in public forums and communities is also a pretty good method to get links to your site. Several people engaging in forums and blogs will post links to their website in their signature or profile. So long as you are contributing to the community in a positive way and not just spamming.!!!. these links are usually properly tolerated.
Regards for sharing Yellow Page Ad Design Marketing Strategy #9 is to Headline Your Testimonials. – Direct Response Print and Yellow Page Advertising Design by Larry Conn with us keep update bro love your article about Yellow Page Ad Design Marketing Strategy #9 is to Headline Your Testimonials. – Direct Response Print and Yellow Page Advertising Design by Larry Conn .
Wonderful goods from you, man. Yellow Page Ad Design Marketing Strategy #9 is to Headline Your Testimonials. – Direct Response Print and Yellow Page Advertising Design by Larry Conn I have understand your stuff previous to and you are just extremely great. I really like what you have acquired here, certainly like what you’re saying and the way in which you say it. You make it enjoyable and you still care for to keep it wise. I cant wait to read far more from you. This is really a wonderful Yellow Page Ad Design Marketing Strategy #9 is to Headline Your Testimonials. – Direct Response Print and Yellow Page Advertising Design by Larry Conn informations.
Oh my goodness! an amazing article dude. Thank you Nonetheless I’m experiencing subject with ur rss . Don’t know why Unable to subscribe to it. Is there anyone getting an identical rss drawback? Anybody who is aware of kindly respond. Thnkx
I’d must verify with you here. Which isn’t something I normally do! I get pleasure from reading a put up that will make individuals think. Also, thanks for permitting me to remark!
Many thanks for your time and effort to have put these things together on this weblog. Jack and i also very much treasured your suggestions through the articles over certain things. I realize that you have many demands in your timetable so the fact that you actually took all the time just like you did to guide people just like us by this article is also highly valued.
It can be rare to discover an experienced person in whom you might have some faith. In the world these days, nobody genuinely cares about showing others the way in this subject matter. How fortunate I am to have actually found a wonderful web-site as this. It is people like you who make a real difference these days through the suggestions they reveal.
What would we all do without the presence of the excellent suggestions you reveal on this site? Who else has the persistence to deal with essential topics just for common readers like me? I actually and my friends are very blessed to have your web site among the kinds we regularly visit. It is hoped you know how a great deal we get pleasure from your hard work! Best wishes through us all.
It truly is rare to discover a professional in whom you can have some confidence. In the world these days, nobody really cares about showing others exactly how in this matter. How happy I am to have definitely found such a wonderful site as this. It is really people like you who really make a true difference currently through the tips they write about.
What would all of us do minus the wonderful thoughts you talk about on this blog? Who else comes with the perseverance to deal with critical topics in the interests of common visitors like me? I actually and my guys are very happy to have your blog among the ones we frequently visit. We hope you know how significantly we appreciate your work! Best wishes from us all.
We so appreciate your site post. You can find dozens of ways we could put it to great use by using minimal effort with time and hard earned cash. Thank you so much regarding helping have the post respond to many issues we have come across before now.
The suggestions you shared here are very priceless. It had been such an enjoyable surprise to get that awaiting me as i woke up now. They are usually to the point and simple to understand. Thanks for your time for the useful ideas you’ve got shared right here.
2011…
Great site. A lot of useful info here. I am sending it to a few friends ans also sharing in delicious. And certainly, thanks for your effort!…
2011…
whoah this blog is magnificent i love reading your posts. Keep up the great work! You know, a lot of people are searching around for this info, you can aid them greatly….